The Nielsen Company is the world's leading provider of marketing information and customized market research solutions. By delivering an unmatched combination of insights, market intelligence, advanced analytical tools, and integrated marketing solutions, Nielsen provides clients with the most complete view of their consumers and their markets.

Headquartered in New York, USA and Harlem, The Netherlands, Nielsen operates in more than 100 countries with a global team dedicated to helping clients compete more effectively and discover opportunity with more clarity than ever before.

Our Core Purpose:
Contribute to our clients’ success worldwide by providing a better understanding of their markets

Our Vision:
To be recognized as the global authority on consumers, delivering the unique information, fact based analysis and forward looking advice that helps clients maximize their marketing and media activities and achieve faster growth.